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The exact strategy doc I use with my own clients - now yours to steal.
If you're a social media manager, you already know how much time it takes to build out custom strategies for each client. This template makes that process faster, easier, and way more professional - without starting from scratch every time.
It’s designed to guide you through the entire strategy process: setting goals, defining the audience, mapping out content pillars, and planning platform-specific content that actually moves the needle. Whether you’re onboarding a new client or refreshing a current one, this will quickly become your go-to.
I built this on Canva, which has both free and paid subscription options, making it accessible to everyone. The document is fully customisable to make yours, transform it to be on brand for yourself or your client.
The exact strategy doc I use with my own clients - now yours to steal.
If you're a social media manager, you already know how much time it takes to build out custom strategies for each client. This template makes that process faster, easier, and way more professional - without starting from scratch every time.
It’s designed to guide you through the entire strategy process: setting goals, defining the audience, mapping out content pillars, and planning platform-specific content that actually moves the needle. Whether you’re onboarding a new client or refreshing a current one, this will quickly become your go-to.
I built this on Canva, which has both free and paid subscription options, making it accessible to everyone. The document is fully customisable to make yours, transform it to be on brand for yourself or your client.